Blog
Manual processes that eat up valuable time, customer service limited to business hours, and decisions made without enough data are common challenges for Portuguese SMEs adopting AI and Automation. This blog brings together articles and practical guides that show, step by step, how to solve these problems and apply AI and automation to your business.

How to Use Claude: A Practical Guide for Beginners
Learn how to use Claude from scratch: sign up, choose a plan, write good requests (prompts), work with files and Projects and protect your data.
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Shadow AI: the Invisible Risk of the AI Tools Your Team Already Uses
78% of AI users bring their own tools to work. Understand the impact of shadow AI, the risks for an SME and the steps to control it without slowing productivity.
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Digital Sovereignty in Europe: What Geopatriation Means for Your SME
Gartner expects demand for sovereign cloud to shift 20% of current workloads to local providers. Learn what geopatriation is and how an SME can decide without overreacting.
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AI Agents: Why Most Pilots Never Reach Production
Only 25% of leaders surveyed by Deloitte moved 40% or more of their AI pilots into production, and Gartner expects over 40% of agentic AI projects to be cancelled. Here is why, and how to avoid it.
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Artificial Intelligence in Business: Insights from OpenDay MarcoInvest
We attended the OpenDay MarcoInvest to discuss the opportunities and challenges of AI in the corporate world. Explore the real-world use cases shared and why starting today is key.
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The Starbucks Case Study: Why AI Failed
Starbucks deactivated its Artificial Intelligence (AI) based inventory system after just nine months of use. However, contrary to general perception, the responsibility should not be blamed on the technology itself.
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